HOT PAPER LANTERN

creative agency work

A collection of client creative that showcases my brand storytelling POV, blending feelings-forward copy with immersive experience.

BETCHES MEDIA: strategic communications plan

I worked directly under Betches’ Director of Communications to deliver an insights-led communications strategy that leveraged the 2024 election to build relationships with Gen Z women.

THOUGHT LEADERSHIP

From strategy to execution, I developed the tentpole content for our nuclear energy client’s six-part thought leadership campaign in the voice of their CEO.

(Additional TL, reports, and website copy available for this client upon request.)

WEBSITE COPY

Mock website copy designs that distill our biopharmaceutical client’s key messaging strategy into campaign landing pages for digital audiences.

(Social media, sponsored content, and reputation collateral available for this client upon request. )